ChainBrains the podcast

ChainBrains is the podcast that dives deep into the world of supply chain and operations management with engaging conversations that inspire, educate, and spark new ideas around ESCF and their members.

Road to Servitization

In our first series, Road to Servitization, host Néomie Raassens explores the applicability of Servitization with multiple industry leaders. Whether you’re looking for new insights or just want to hear powerful stories, this podcast is designed to ignite your curiosity. Stay tuned for new episodes where we explore topics such as strategy, reward structures, and other operational challenges to overcome when implementing a Servitization strategy. We hope these conversations add value to your day and open up new perspectives. So please listen and join the conversation, be part of this ChainBrains journey!

Podcast host Néomie Raassens and ESCF Director Tom van Woensel
In this introduction we get to know ESCF and the goal behind our Road to Servitization series

Guest: Patricia Roost, PhD student at TU/e who did research at Lely

ChainBrains dives deep into all the aspect that come into play when changing from a product focused organization to a servitization strategy

Guest: Mike Burgers, Head of Customer Care at the Moba Group
The Transition from Services for Free to Customer Services for Fee
After 75 years, how does a product-oriented machine manufacturer move from a free helpdesk to paid services?