Inventory Optimization of the Supply Chain – Heineken

The effect of vendor managed inventory in the Dutch Heineken supply chain is studied. State-of-the-art optimization and Monte Carlo simulation techniques are used to research the VMI  effect on the key performance indicators of Heineken.

Contact Information

Rolf van der Plas – ro.vanderplas@gmail.com

Luuk Veelenturf – TU/e – L.P.Veelenturf@TUe.nl