Workshop Servitization: The alignment of the circular strategy with the company’s capabilities and resources

Workshop Servitization: The alignment of the circular strategy with the company’s capabilities and resources
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Date and Time
14/05/2024, 12:00 - 17:30

Location: Eindhoven University of Technology


The alignment of the circular strategy with the company’s capabilities and resources

While the consequences of embracing circular economy principles, such as the shrinkage of the environmental footprint, reduction of operational waste, and the efficient use of expensive resources, is appealing to many companies, the development and implementation of circular business models is challenging, and taking the wrong approach can be costly (Atasu, Dumas, and van Wassenhove 2021). During the workshop, we will discuss how companies can align their circular strategy with its capabilities and resources, and that addresses the constraints on its operations. The first part of the workshop focuses on sharing experiences with implementing circular business models and learnings during this process. The second part of the workshop will be an interactive part in which Rewin will introduce the circularity matrix and in which companies are invited to apply this matrix to their context.

Preliminary program
12:00-13:00 | Welcome and lunch
13:00-14:15 | Presentation and discussion on aligning a company’s circular strategy with its capabilities and resources
14:15-14:45 | Break
14:45-16:30 | Introduction to and applying the circularity matrix (Rewin)
16:30-17:30 | Network and drinks

Registration

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Tickets

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